Campaigns

Campaigns are the central piece to Easypop. Your Easypop account can have multiple campaigns and each campaign can be set up with different content, styles and settings. How you set up your campaign will determine what it looks like and when it is displayed.

<aside> ➡️ Depending on your billing plan you may be limited to the number of campaigns you can use. The basic plan only supports one campaign at a time.

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Campaign status

Each campaign will have a status that defines if the campaign is currently live on your website.

1. Live - Live campaigns are live and showing on your store.
2. Paused - Paused campaigns are not being displayed.
3. Scheduled - Scheduled campaigns will display once the start date begins.
4. Expired - Expired campaigns are not displaying since the end date has been passed.

Campaign steps

There are three main steps to the campaign builder

1. Content - Content is the foundation for your campaign and defines what will be shown.
2. Style - After you've got your content setup you'll move on to the style section of the campaign builder. This is where you customize the look and feel for your campaign.
3. Settings - In the settings step you'll control where and when your campaign is shown. From here you can set a schedule and publish your campaign.